Order Pulse: show visitors that people order from you
Nobody likes to be the only one in the restaurant. Order Pulse shows visitors small cards about real orders from your site, such as "Someone in Austin ordered Chicken Alfredo". A first-time visitor sees that people like them order from you.
This needs the Order Pulse feature, which is listed on the Features page.
What visitors see
A card appears at the bottom left of the page. It stays for a few seconds, then hides. The next card comes about 30 seconds later. A visitor sees five cards at most.
Cards show on your home page, your meals page and your how it works page. They also show on the order page while the cart is empty. They show only while a menu is open for orders.
Once a visitor puts something in their cart, the cards stop. Someone who has started to order sees nothing that distracts them.
What a card says
Every card comes from a real order placed in the last 30 days. It never shows a customer's name.
- The place: The card can name the customer's city. A city shows only once enough different customers have ordered from it, so a small town with one loyal customer stays private. A pickup order can name its pickup location instead, when that location shows on your order page. A private pickup location is never named.
- The meal: The card names a meal from the order, with its photo when it has one. The meal must be on your open menu and not sold out. If no meal in the order qualifies, the card says how many items were ordered.
- The time: today, yesterday, this week, last week, this month or last month.
Some orders never become a card. Your own test orders are one example: orders placed from a staff or admin account do not count. Orders sent as a gift and orders you imported do not count either.
Troubleshooting
Not seeing the cards on your site? Here are the common reasons.
- The feature is off. Check the Order Pulse line on the Features page. Once the feature is on, reload your site.
- The page just opened. The first card comes after about 10 seconds, or as soon as the visitor scrolls.
- No menu is open. The cards come back when your next menu opens.
- There is not enough to show yet. Each card needs its own place and meal. Many orders of the same meal from the same place make one card. Order Pulse waits until it has at least three different cards. A fresh order can take up to 10 minutes to count.
- The cards already showed in this tab. After five cards, or after the visitor closes one, the cards stop until the tab is closed. To see them again, open a new tab or a private window.
- The cart has something in it. A cart saved from an earlier visit counts too. To see the cards again, empty the cart and open a new tab.
- The order page is inside another website. Some sites put their order page inside their own website. The cards do not show there. Open your site's own address to see them.
Keywords: social proof, sales notification, popup, FOMO
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